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Simple % problem

Hello,

This will seem super easy to people with good maths brains but I am failing to make sense of it.

I am simply trying to figure out sales profit shown as percentage. An example: Manganese Alloy costs 35200 to produce and sells for 269100, resulting in a profit of 233900 I have tried 2 formulas to try determine what percent the profit is: || 233900 / 269100 x 100 = 86.9 but does 86.9 represent the profit? || 269100 / 35200 x 100 = 764.5

My great confusion comes in when I try, as a hypothetical test, to sell for the same cost as production (35200 sold for 35200). This is obviously a profit of zero but comes out as 100%, I know 35200 is 100% of 35200 but Im trying to derive the sales profit and not the value of one figure against another. As you can see Im getting myself twisted in a knot.

Thank you for your help.